Meg Brunson

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About Meg Brunson

Online marketing authority and former Facebook employee Meg Brunson combines their mission to build a more accessible and inclusive world, with their expertise in the digital marketing space.

Meg is on a mission to disrupt the status quo of marketing so that financial success is the byproduct of a genuine commitment to justice, rather than an end goal in itself.

Through Meg’s signature approach, Just Marketing®, businesses are implementing ethical, inclusive, and accessible marketing campaigns that make a positive impact on society and their bottom line, creating a virtuous cycle where profitability and responsible practices reinforce each other.

Meg is a professional speaker, children’s book author, host of the Just Marketing® podcasts, CMO of BetterCEO.app and CEO of Just Marketing®.

Follow me on Instagram @theMegBrunson
Love bombing is designed to trigger an emotional r Love bombing is designed to trigger an emotional response. 

It floods your nervous system with validation, and then attaches those feelings to a buying decision. So by the time you're reaching for your wallet, it doesn't feel like pressure… it feels like clarity.
But it's not clarity. 

It's a manufactured moment of emotional intensity.

And for folks who've navigated burnout, rejection sensitivity, or trauma… emotionally manipulative marketing doesn't just feel bad - it can cause real harm by mirroring dynamics they've already had to fight their way out of.

Just Marketing® exists because I believe marketing can be better. 

More actually-kind… not performatively kind.

You deserve marketing that respects your autonomy enough to let you decide if something is a fit -  without being emotionally maneuvered into it.

Read more on the topic: MegBrunson.com/love-bombing

What's your gut reaction to love bombing in marketing? 
I'd love to hear your thoughts in the comments.

ID: 'Love Bombing isn't about seeing someone's potential, it's about using praise to pressure them into action.' The Just Marketing logo appears below the text, displayed inside a white decorative lace doily frame on a pink background patterned with hand-drawn hearts.

#JustMarketing #EquityForAll #MarketingWithHeart #MarketingWithIntegrity #EquityCenteredBusiness #SocialJustice #AlignedBusiness #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #OnlineBusinessMarketing #EthicalBusiness #OnlineMarketingTips #DEI #ValuesMatter #MarketingWithADHD #adhdBusiness #adhdBusinessOwner #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing #DEIMarketing #SocialMediaForAll #ContentCreation
Love bombing in marketing isn't always obvious. Love bombing in marketing isn't always obvious. 

It doesn't always look like a pushy sales bro screaming "LIMITED TIME OFFER.” 

Sometimes it shows up softly - wrapped in spiritual language, coated in empowerment rhetoric, or disguised as a coach who really believes in you.

Here's what to watch for:
– Language that tells you who you are rather than inviting you to reflect 
– Compliments that seem designed to make you feel obligated to say yes 
– Praise that shows up right before (or during) a pitch

The goal of ethical, Just Marketing® isn't to strip the warmth out of your messaging. It's to make sure the warmth is real - rooted in genuine care, not conversion tactics.

Your audience can feel the difference. And the ones you actually want to work with? They're looking for someone they can trust - not someone who makes them feel temporarily amazing and then asks for their credit card.

Real connection doesn't need to manufacture emotional dependency. It builds naturally, over time, through honesty and respect. 

Want to understand love bombing in marketing more deeply - including why it's especially problematic for neurodiverse and trauma-impacted communities? 

Read about it: MegBrunson.com/love-bombing

And then come back here and tell me: has any of this show up in marketing you've encountered recently?

ID: 'Love Bombing' is defined through three overlapping hearts labeled 'excessive praise,' 'inflated compliments,' and 'positive attention,' followed by the phrase '...used to create emotional dependency or fast-track trust.' The Just Marketing logo appears at the bottom on a white background scattered with pink hearts.

#JustMarketing #EquityForAll #MarketingWithHeart #MarketingWithIntegrity #EquityCenteredBusiness #DiversityEquityInclusion #EthicalMarketing #OnlineBusinessMarketing #EthicalBusiness #OnlineMarketingTips #DEI #ValuesMatter #MarketingWithADHD #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing #DEIMarketing #SocialMediaForAll #ContentCreation
You may have heard of “love bombing” in the contex You may have heard of “love bombing” in the context of toxic relationships, but it shows up in marketing too.

Love bombing in marketing is when brands flood you with over-the-top praise, inflated compliments, and feel-good validation... all designed to fast-track your trust and nudge you toward a "yes" before you're actually ready.

It sounds like:
– "You're clearly meant for more - don't waste your potential by saying no."
– "I only work with soul-aligned visionaries, and I just KNOW that's you."
– "You're so ready for the next level. Why wait?"

A lot of marketers aren't doing this on purpose. It gets taught as "high-vibe connection" in traditional sales spaces. But good intentions don't cancel out harmful impact.

And for neurodiverse folks, people navigating burnout, or anyone with a history of emotionally manipulative relationships… This kind of language can be genuinely triggering, not just uncomfortable.

Your audience deserves to feel seen and respected -  not love-bombed into a buying decision.

Read more: MegBrunson.com/love-bombing 

And I want to hear from you: Have you ever noticed love bombing in marketing… either in someone else's content or (no judgment!) in your own?

ID: 'Love Bombing: Over-the-Top Praise Isn't as Kind as It Seems.' A cartoon pink bomb with a red heart and a sparkling lit fuse sits in front of a glowing white heart outline on a pastel pink and purple gradient background with sparkles.

#JustMarketing #EquityForAll #MarketingWithHeart #MarketingWithIntegrity #EquityCenteredBusiness #SocialJustice #AlignedBusiness #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #OnlineBusinessMarketing #EthicalBusiness #OnlineMarketingTips #DEI #ValuesMatter #MarketingWithADHD #adhdBusiness #adhdBusinessOwner #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing #DEIMarketing #SocialMediaForAll #ContentCreation
When we talk about the EIEIO Marketing Framework - When we talk about the EIEIO Marketing Framework - a lot of people think Engage and Interact sound like the same thing, but they're not - and understanding the difference can really change how you approach your time on social media.

* Engaging your ideal audience is about showing up for the people you want to serve (your ideal clients).

* Interacting with relevant accounts is about showing up alongside the people who influence, serve, or exist in the same ecosystem as your ideal clients.

When building your interaction list, consider:
-- Complementary service providers who serve the same audience
-- Thought leaders or educators your ideal clients follow and trust
-- Organizations or communities your ideal clients are part of
-- Potential collaborators, podcast hosts, or referral partners
-- Accounts that are already creating content your ideal clients love

When you interact consistently with these accounts - a few things start to happen:
-- Their audience sees your name. Repeatedly. In a positive context.
-- The account owner notices you. Relationships form. Collaborations become possible.
-- You become part of a larger ecosystem, rather than a lone voice posting into the void.

The more genuinely you support others in your ecosystem, the more you become a recognized, trusted presence in the spaces your ideal clients already inhabit. That’s visibility through community. And when we lift each other up, everyone benefits.

Your Challenge This Week:
Identify 3-5 accounts in your ecosystem that you're not currently interacting with regularly. Follow them, and engage with their content authentically. The relationships you build through consistent interaction often turn into collaborations, referrals, and friendships you didn't see coming. Show up with no agenda and see what grows!

Comment or DM:
Has "Interact" been on your radar, or is this a missing piece for you?

ID: Meg is smiling with long pink hair wearing a black tank top with pink lettering reading 'Angry Liberal Feminist Killjoy.' Their arm is covered in colorful tattoos. They accessorize with rainbow bracelets. Trees and urban buildings are visible behind them.
Credentials aren't the villain. I want to be real Credentials aren't the villain.

I want to be really clear about that because this conversation can feel uncomfortable, especially if you've worked hard for your experience, your certifications, and your results.

You should share those things. Your audience deserves to know you know your stuff.

But there's a difference between building genuine credibility and performing authority in a way that manipulates, excludes, or overwhelms the people you're trying to serve.

So let's make it practical. Here's the swap:

1. Instead of leading with extreme, cherry-picked success stories... Try sharing client transformations with honest context -  who it worked for, how, and why.

2. Instead of inflated claims designed to impress... Try transparency about your actual journey, including the learning edges.

3. Instead of hype-heavy messaging that creates urgency and pressure... Try relatable stories that help your audience see themselves in your work.

These aren't just "nicer" ways to market. They're more effective -  because they build the kind of trust that actually converts, without leaving people feeling manipulated or excluded after the fact.

Read more: MegBrunson.com/authority-bias

Which of these three swaps feels most relevant to where you are right now in your marketing?

ID: 'Authority is not the problem... it's how we use it that deserves our attention.' Three pairs of thumbs-down and thumbs-up labels contrast approaches: 'extreme examples of success v. client transformations with context,' 'inflated claims v. transparency about your journey,' and 'hype-heavy messaging v. relatable stories.'

#JustMarketing #EquityForAll #EquityCenteredBusiness #SocialJustice #AlignedBusiness #DiversityEquityInclusion #EthicalMarketing #OnlineBusinessMarketing #EthicalBusiness #OnlineMarketingTips #DEI #MarketingWithADHD #adhdBusiness #adhdBusinessOwner #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing #SocialMediaForAll #ContentCreation
Growth doesn't have to come at the cost of your me Growth doesn't have to come at the cost of your mental health or your bandwidth. 

The right marketing support should help you expand your capacity, not drain it.

If you're ready for results that feel good and work well, I'd love to connect. 

Comment, DM, or learn more at YourMarketingPerson.co

ID: A testimonial from Michelle T. reads: 'Bringing Meg on was one of the best decisions I made... I doubled my group class offerings and increased demand for 1:1 sessions, while feeling less overwhelmed by marketing.' Michelle is smiling and kneeling outdoors with three dogs beside her. YourMarketingPerson.co

 #JustMarketing #EquityForAll #a11y #EquityCenteredBusiness #DiversityInMarketing #SocialJustice #RacialJustice #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #InclusiveMarketing #AccessibleMarketing #MarketingAccessibility #SocialMediaMarketer #EthicalBusiness #MarketingCoach #CommunityOverCompetition #MarketingWithPurpose #MarketingWithImpact #DEI #DEIMarketing #SocialMediaForAll #ContentCreation #ContentMarketing #ContentMarketingMembership #WeeklySocialContent  #MarketingWithADHD #adhdBusiness #adhdBusinessOwner
Name-dropping. Revenue flexing. Credential overloa Name-dropping.
Revenue flexing.
Credential overloading.

We've been taught this is what authority looks like… But a lot of it is just authority bias - a psychological shortcut that nudges people to trust you before you've actually earned it.

And when those signals are inflated or inaccessible? 

It's not just manipulative. It quietly tells entire communities of entrepreneurs that their expertise doesn't count.

Prestigious degrees, elite networks, and revenue milestones aren't equally accessible to everyone. 

Neurodivergent entrepreneurs, BIPOC business owners, disabled creatives -  many hold deep, hard-earned expertise that simply doesn't look flashy on a bio. 

When we only recognize authority in one narrow, traditional form, we're quietly telling everyone else their experience doesn't count.

It does. 

I’m unpacking how authority bias shows up in marketing -  and what the Just Marketing® alternative looks like on the blog…

Check it out and let me know what resonates: MegBrunson.com/authority-bias

Which of these four tactics bothers you the most when you see it in someone's marketing?

ID: 'Authority Bias: A psychological shortcut that makes people more likely to believe or buy from someone who seems like an expert.' Four items follow: 'Name-dropping big brands,' 'Overloading bios with degrees, certifications, or awards,' 'Highlighting revenue milestones,' and 'Sharing cherry-picked client wins.' The Just Marketing logo appears on a pink to purple gradient background.

#JustMarketing #EquityForAll #MarketingWithHeart #MarketingWithIntegrity #EquityCenteredBusiness #SocialJustice #AlignedBusiness #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #OnlineBusinessMarketing #EthicalBusiness #OnlineMarketingTips #DEI #ValuesMatter #MarketingWithADHD #adhdBusiness #adhdBusinessOwner #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing #DEIMarketing #SocialMediaForAll #ContentCreation
If you’re building a business while also unlearnin If you’re building a business while also unlearning perfectionism, healing from burnout, or navigating a neurodivergent brain - this is your reminder:

~ Rest is not failure.
~ Pausing is not quitting.
~ You are still making progress, even when you slow down.

Just Marketing® isn’t about pushing through at all costs.

It’s about creating systems that work with your energy, your values, and your capacity.

So if you’re tired today, rest. 
The work will still be here. 
And so will your impact.

ID: Text over an image of a rumpled bed with pillows, tinted with a pink and purple gradient. The text reads: ‘she believed she could, but she was tired, so she rested. ...and you know what? the world went on and it was okay. she will try again tomorrow.'

 #JustMarketing #EquityForAll #a11y #EquityCenteredBusiness #DiversityInMarketing #SocialJustice #RacialJustice #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #InclusiveMarkeitng #AccessibleMarketing #MarketingAccessibility #SocialMediaMarketer #EthicalBusiness #MarketingCoach #CommunityOverCompetition #MarketingWithPurpose #MarketingWithImpact #DEI #DEIMarketing #SocialMediaForAll #ContentCreation #ContentMarketing #ContentMarketingMembership #WeeklySocialContent  #MarketingWithADHD #adhdBusiness #adhdBusinessOwner
Let's talk about the flex. "Harvard-trained." "6- Let's talk about the flex.

"Harvard-trained."
"6-figure coach."
"#1 expert in [XYZ]."

We've all seen it. Heck, some of us have written it - because that's what we were told authority looks like.

But there's a fine line between establishing credibility and exploiting a psychological shortcut to manufacture trust.

That shortcut is called authority bias - and it's one of the most common (and sneaky) tactics in conventional marketing.

Authority bias is our brain's tendency to believe or buy from someone who seems like an expert. And when marketers weaponize that tendency with inflated credentials, cherry-picked wins, or strategically vague name-drops, it stops being influence and starts being manipulation.

When authority is only modeled one way (polished, credentialed, neurotypical, certain), a whole lot of people start to wonder if they even belong in the room.

They do.
You do.

So what does the Just Marketing® alternative look like?
– It means leading with trust over ego. 
– Showing your work instead of shouting your accolades. 
– Being transparent about your journey, your limitations, and the actual humans behind the results you're sharing.

Real authority doesn't need smoke and mirrors. It's built on connection, clarity, and mutual respect.

Read more about what authority bias looks like in practice, why it can be harmful, and how to build genuine credibility without the hype: MegBrunson.com/authority-bias 

And tell me, have you ever felt pressure to puff up your bio or drop a humblebrag just to feel "legit"? 

I know I have!

ID: 'Authority Bias: Establishing Credibility? Or, Manipulating Trust?' Two purple award ribbons are shown side by side -  one with a green checkmark and one with a pink question mark -  on a soft purple gradient background with a rounded purple border.

#JustMarketing #EquityForAll #EquityCenteredBusiness #DiversityEquityInclusion #EthicalMarketing #EthicalBusiness #OnlineMarketingTips #DEI #MarketingWithADHD #ContentMarketingMembership #WeeklySocialContent #a11y #ContentStrategy #InclusiveMarketing #AccessibleMarketing
Most of us have been conditioned to think of engag Most of us have been conditioned to think of engagement as something that happens to our content. Likes, comments, shares - the numbers that tell us whether our post "worked."

But engagement isn't a metric… It's a practice.

Mission-driven entrepreneurs are often really good at creating content, and not as intentional about what happens after we hit post. We move on to the next thing. We're already thinking about next week's email or tomorrow's caption.

But every time someone takes the time to interact with your content or reach out to you directly, they're raising their hand. They're saying "I see you. I'm interested. I'm paying attention."

How you respond - or whether you respond at all - sends a message right back.

From a Just Marketing perspective, engaging your ideal audience is about treating every interaction as a relationship, not a transaction. The person who left a comment today might not be ready to hire you for six months. But if you showed up consistently, warmly, and genuinely in the meantime… You'll be the first person they think of when they are ready.

In practice, engaging your ideal audience looks like:
-- Replying to every comment with something more than an emoji 
-- Responding to DMs promptly and personally
-- Acknowledging shares, tags, and mentions with genuine gratitude
-- Creating content that ends with a question you actually want the answer to
-- Circling back to people you've had great conversations with, just to stay connected

Your challenge this week: 
Audit your last few posts. Did you reply to every comment? Did any DMs go unanswered? Start there - catch up on what's already waiting for you… and next time someone comments on one of your posts, don't just heart it. Reply with something real. Ask a question. Make them feel seen.

Comment or DM:
What does engagement feel like in your business right now - something you're on top of, or something that tends to slip through the cracks?

ID: Meg is smiling, wearing a blue t-shirt, 'My Vibe Isn't For Everyone, And That's The Point.' 

#JustMarketing #EthicalMarketing #InclusiveMarketing #AccessibleMarketing
Swapping exclusivity pressure for something better Swapping exclusivity pressure for something better doesn't mean being vague... It means being intentional... This is the part people get nervous about.

"But if I don't use that language… won't I attract the wrong clients?"

Totally valid concern.
And also - no. You won't.

What exclusivity pressure actually filters for is people who respond to shame-based urgency. And if that's not the transformation you're selling… that's probably not who you want in your corner anyway.

You can be crystal clear about who your offer is for, set real expectations, and attract deeply aligned clients - without making anyone feel like they have to audition.

It comes down to four simple shifts:

1. Shift from exclusion to alignment.
Describe who your offer is designed for, not who isn't allowed in.

2. Be transparent, not judgmental.
Set honest expectations about time, energy, and pace without implying there's only one "right" way to show up.

3. Create filters without shame.
Think values-aligned checkpoints, not velvet ropes. FAQs, quizzes, and "who this is for" sections can do this beautifully.

4. Make inclusive language swaps.
Small word changes create big shifts in who feels safe enough to say yes.

None of this is about being all things to all people. It's about being the right thing to the right people - without leaving a trail of harm on the way there.

The blog has a before/after copy breakdown you can actually use. Check it out: MegBrunson.com/exclusivity-pressure

Which of these four shifts feels most doable for you right now?
Which are you still wrestling with?

ID: 'Exclusivity Pressure' with a strikethrough, followed by 'Swap Pressure for Permission.' Four arrow-shaped banners: 1) 'Shift from Exclusion to Alignment', 2) 'Be Transparent, Not Judgmental', 3) 'Create Filters Without Shame', and 4) 'Make Inclusive Language Swaps'.

#JustMarketing #EquityForAll #EquityCenteredBusiness #EthicalMarketing #EthicalBusiness #DEI #MarketingWithADHD  #ContentMarketing #ContentMarketingMembership #WeeklySocialContent #a11y #InclusiveMarketing #AccessibleMarketing
The weight of doing it all alone? We don't do that The weight of doing it all alone?
We don't do that here.

Kim came in juggling her marketing AND her operations, and left feeling like she finally had a real partner in her corner.

That's the goal. 
Every. Single. Time.

If you're tired of carrying your marketing solo, let's talk… in the comments, DMs, or at YourMarketingPerson.co 

ID: A testimonial from Kim F. reads: 'Meg has been an absolute game-changer for my marketing and operations... like a weight has been lifted from my shoulders... Her expertise is incredible and I trust her implicitly. I couldn't ask for a better partner in this work!' Kim is smiling in the background. YourMarketingPerson.co

#JustMarketing #EquityForAll #a11y #EquityCenteredBusiness #DiversityInMarketing #SocialJustice #RacialJustice #BeTheChange #DismantleWhiteSupremacy #DiversityEquityInclusion #EthicalMarketing #InclusiveMarketing #AccessibleMarketing #MarketingAccessibility #SocialMediaMarketer #EthicalBusiness #MarketingCoach #CommunityOverCompetition #MarketingWithPurpose #MarketingWithImpact #DEI #DEIMarketing #SocialMediaForAll #ContentCreation #ContentMarketing #ContentMarketingMembership #WeeklySocialContent  #MarketingWithADHD #adhdBusiness #adhdBusinessOwner
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